Financial technology, or FinTech, is an emerging marketin the financial services sector, and consists of companies that use technology to make financial services, enable provisions, or drive technology innovation in provision of financial services. FinTech refers to new applications, processes, products or business models in the financial services industry. FinTech firms may be startups, or established technology firms that is either trying to replace or enhance the usage of financial services of incumbent companies.
The financial services industry is facing a wave of digital disruption that is making a large impact on the industry. According to the new report, global investment in FinTech ventures in the first quarter of 2016 reached $5.3 billion, a 67 percent increase over the same period last year. Having strong branding and digital assets that communicates value proposition and differentiation are critical for the success of FinTech firms in the highly competitive marketplace. In addition to thought leadership, webinars, social selling, attending FinTech events, and blogging, having the right web platform is a very important aspect of a sound digital marketing initiative.
At Webilize, we understand the importance of helping high-tech companies create a presence in the marketplace, inform visitors of their competitive advantages, educate prospects, and convert leads to generate sales revenues. We have helped high tech companies with web development, web portal development, app development, software engineering, open technologies, and complex systems. In addition, we have helped start-up tech companies develop Minimum Viable Products (MVP) and raise capital. Our custom development services enable us to create an engaging and fully integrated platform.
Webilize is poised to partner with FinTech firms and provide open technology solutions. Our talented designers and developers build custom solutions that are secure, scalable, flexible which have easy-to-use back-end operations. Webilize has worked with a number of financial services, insurance brokers, and investment portal companies.